Top 10 Things to Know About SAHometraders

1. When was the company set up?
2. What service does SA Hometraders provide?
3. What is the primary goal of the company?
4. What about results?
5. What else does SA Hometraders offer clients?
6. What user value does the site provide?
7. What about agency website design?
8. How does the business work?
9. What are the current stats?
10. What about multiple listings?

1. When was the company set up?

• A brainchild of the Millenium, SAHT was set up as a media marketing company in 2001 and continues to excel at the forefront of online property marketing.

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2. What service does SAHT provide?

• SAHometraders specializes in the provision of a national property portal, representing real estate agencies from around South Africa.

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3. What is the primary goal of the company?

• The primary goal was to give real estate agents in South Africa a fresh perspective on the Internet and Internet marketing and to eliminate the misperception that having a website is simply an online brochure rather than apro-active marketing tool.

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4. What about results?

• SAHometraders prides itself on consistently being listed in the top ten search results for criteria used on search engines like Google when users are looking to buy property in South Africa, any of its provinces, regions, areas or suburbs.  The site has an average 1.3 million page views and 120 000 unique visitors each month.

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5. What else does SAHT offer clients?

• The aim is also to generate real results and tracking systems for our clients and to set up an effective referral system between agencies that subscribe to SAHometraders.

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6. What user value does the site provide?

• In order to add value to the site, SAHometraders provides all the latest property news, a number of useful property valuation and home loan calculation tools, as well as the establishment of mutually beneficial relationships with complimentary businesses specializing in the South African property market.

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7. What about agency website design?

• SAHometraders also designs and hosts estate agency websites.  Over 180 have been designed to date, with each site personalized in terms of look, feel and branding.  

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8. How does the business work?

• The portal charges estate agencies a monthly subscription fee to list a limited or unlimited amount of properties on the national site.  Those with sites hosted by SAHometraders are charged a minimal monthly hosting fee.

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9. What are the current stats?

• SAHometraders currently has over 600 subscribers, advertising 23 000 properties for sale, 4000 rentals, with a selection of farms, businesses and commercial developments also for sale.

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10. What about multiple listings?

• SAHT has a number of affiliated sites, including www.sacommprop.co.za; www.sadevelopments.co.za;www.sarental.co.za and a number of regional sites, such as www.capetownpropertyforsale.co.za;www.johannesburgpropertyforsale.co.za; www.durbanpropertyforsale.co.za; www.overbergpropertyforsale.co.za;www.albertonpropertyforsale.co.za and so on. 
• This provides estate agencies that are active in specific areas with the opportunity for multiple listings, which effectively extends their product reach and results in more enquiries and a higher sales turnover rate.